beplain

beplain is a Korean beauty brand built on a clean beauty philosophy, offering eco-friendly and cruelty-free skincare products for men and women. Its Mung Bean line has won over 20 beauty awards across major platforms in Korea, and the brand focuses on minimalism and plant-based ingredients for sensitive and troubled skin. Products are housed in biodegradable packaging made with sugarcane bagasse, and formulas are made with sustainably sourced plant-based ingredients free of harmful substances. Guided by the philosophy "From nature, back to nature," the brand uses eco-friendly ingredients and sustainable packaging to create stress-free skincare for everyone.